Social Media Branding

Graphic Design
Project Overview
In the absence of a Social Media Manager during the pandemic, ProviderTrust was looking to create a social media identity that matched their updated brand standards.
My Contributions
Since in-person photos were not an option at this time (for safety reasons), the design needs for all social channels were increased. Responsibilities for social management include content ideation, copywriting, design, and social scheduling. I also decided which social media scheduling tool we should start using as a Marketing team: the winner was Loomly. I handle all scheduling and social library management inside Loomly.